What are the 7 keys of marketing?

What are the 7 keys of marketing?


The "7 Ps" of marketing are a classic framework often used to analyze and strategize marketing efforts. They are:


1- Product : The goods or services offered to meet customer needs or desires.

2- Price : The amount customers pay for the product.

3- Place : The locations where the product is available for purchase and how it is distributed.

4- Promotion : The methods used to communicate and persuade customers to buy the product.

5- People : The individuals involved in the marketing process, including customers, employees, and stakeholders.

6- Process : The procedures and systems used to deliver the product or service to customers.

7- Physical Evidence : The tangible elements that help customers evaluate the product or service, such as packaging, branding, and store ambiance.

These elements collectively shape a marketing strategy, helping businesses understand and meet customer needs effectively.